Aarya Verma
Creative Director • Brand Strategist • Performance Marketing
Building Brands Through Stories, Strategy & Creativity.
Creative Thinker. Strategic Leader. Lifelong Learner.
Hi, I'm Aarya
Creativity, for me, isn’t just about making things look good—it’s about solving problems, leading people, and building ideas that create real impact. My journey has taken me through filmmaking, brand strategy, creative direction, AI, web development, entrepreneurship, and performance marketing, giving me a multidisciplinary perspective on how modern brands are built.
Whether I’m directing a campaign, shaping a brand, managing a creative team, or launching a new venture, I believe the best work happens where strategy, storytelling, and execution come together.
SELECTED WORK
JELLIEMONS
Led an team of creatives to produce high-volume visual content across branding, animation, eCommerce, and social media. The focus wasn’t just creating assets—it was building efficient creative systems capable of delivering consistent quality at scale.
Creative Leadership • Team Management • Branding
ISHQ - E - MEHFIL
A complete creative ecosystem combining music videos, social-first storytelling, behind-the-scenes content, and digital strategy that helped transform an artist’s online presence—resulting in millions of organic views and significant audience growth.
Strategy • Direction • Editing
FLORA TEA
Instead of creating advertisements, I developed a storytelling-first content strategy that transformed Flora Tea into a brand people could connect with emotionally. From brand films and cinematic campaigns to humour-driven content, every piece was designed to strengthen brand perception and create meaningful engagement.
Direction • Brand Strategy • Writing • Editing
OFFICIAL FILM FESTIVALS SELECTIONS
EXPLORE MORE
WHAT I BRING TO THE TABLE
GROWTH MARKETING
Understanding performance marketing, consumer behavior, and digital strategy to create work that delivers measurable results.
EXECUTION
Turning ambitious ideas into finished, high-quality work.
Every chapter shaped the creative professional I am today.
THE JOURNEY SO FAR
2017 - The Beginning
50 Frames Films
This is where everything started.
I founded 50 Frames Films to tell stories that mattered. What began with filmmaking quickly evolved into directing commercials, producing branded content, writing original stories, and helping businesses shape their visual identity. These early years taught me how to think beyond execution and approach every project with purpose.
2022 - A New Chapter
Reliance Jio
Life took an unexpected turn after losing my father, and financial responsibilities became my priority. I joined Jio as an Assistant Manager / Software Engineer, where I developed a stronger understanding of technology, structured problem-solving, and working within large-scale organizations.
Although different from my creative path, this experience strengthened my discipline, adaptability, and project management skills—qualities I carry into every creative role today.
2023 - Back to Creativity
Teknikoz
Creativity found its way back into my life when I joined Teknikoz as Creative Head.
Leading multiple projects simultaneously, I worked across branding, advertising, filmmaking, and digital content for clients in India, China, Japan, Kuwait, and the UAE. During this period, I also led the creative direction for JellieMons, one of the largest and most challenging projects of my career.
2025 - SAME PROJECT. NEW CHAPTER.
Krosbridge
Following a leadership transition within the client organization, I continued leading the JellieMons creative ecosystem after the founders established separate companies. Joining Krosbridge as Creative Head allowed me to maintain creative continuity while scaling workflows, leading teams, and delivering high-volume creative assets across global markets.
2026 - The Road to the Next Chapter
Embracing the Next Chapter
After years of leading the JellieMons project, I knew it was time to step outside my comfort zone. I wasn’t looking for another role—I was looking for new challenges that would push me creatively, strategically, and as a leader.
Life, however, had its own plans. Losing my mother changed my perspective on both work and life. I decided to take a step back, pack my motorcycle, and ride solo through Ladakh. It wasn’t a vacation; it was a journey of reflection, resilience, and rediscovery.
When I returned, one thing became clear: I wanted to build work that inspires people, lead ambitious teams, and continue growing beyond the boundaries of any single role.
This isn’t the end of my story—it’s the beginning of the next one.